How Can I Buy OnlyFans Stock Today
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Anyone who tries to sell you OnlyFans stock will probably also try to sell you the Brooklyn Bridge. That's because there is no OnlyFans stock to sell; the company is privately held by Fenix International Limited, which is based in London. This is one of the hottest companies in the world. Here's a look at why just about everyone wants to buy OnlyFans stock.
What Is Onlyfans?
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OnlyFans proves the KISS (Keep It Simple, Stupid) theory. This is an online platform that puts performers together with their fans for a monthly subscription fee. All content on OnlyFans is supplied by artists and performers. The OnlyFans website is a middle-man between the content providers and their followers. That means low overhead for OnlyFans owner Fenix International Limited.
The site was launched in September 2016. OnlyFans didn't become an overnight sensation for nearly four years when two things happened. The worldwide COVID-19 lockdown hit in March 2019. In March alone, OnlyFans jumped from 7.5 million to 85 million users. In April 2020, Beyonce included the site in the lyrics of her hit "Savage." The CEO of OnlyFans, Tim Stokely, claimed the site was adding 200,000 new users and 7,000 new content creators each day when the song was released.
OnlyFans charges a subscription fee which gives followers access to premium content. The content providers can charge their followers whatever they want. The providers receive 80% of their fee; OnlyFans receives a flat 20%, of which 12% is profit.
Is It Worth Waiting For The IPO?
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Yes. In 2020, OnlyFans generated $300 million in profit, based on $2 billion in sales. One reason why OnlyFans is profitable is that the company's only major expenses are the technology for the website and payment processing. All marketing and promotion is done by the content provider.
Sales and profit figures aren't the only reason many investors are anxiously awaiting word on an IPO. OnlyFans was originally viewed as a pornographic site by many. That's because most of the content providers were either professional or amateur sex workers and their content was pornographic. More recently, the site has been used by content providers such as musicians, comedians, make-up artists, fitness gurus, and chefs. Widening the content base to include more mainstream providers has resulted in an expansion of the customer base. This expansion will continue as providers market their content to new potential customers.
Ok, So Will There Or Won't There Be An IPO?
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Maybe no. The ownership of OnlyFans is concentrated at Fenix International Limited and the company is making a lot of money with low overhead. Growth can be handled by reinvesting profits into the company.
On the other hand, maybe yes. There is potentially good news on the IPO front. Bloomberg is reporting that Fenix International Limited is after venture capital funding at a valuation of $1 billion. That could mean an IPO is definitely in the cards for OnlyFans.
A final point is that since OnlyFans is owned by a UK-based firm, there's no guarantee that the IPO will list in the US. It likely would list on the London Exchange. You might have to be patient and buy after the IPO.
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